A mobility scooter is a mobility aid similar to a wheelchair but configured like a motorscooter. It is often referred to as a power-operated vehicle/scooter or electric scooter as well.
A mobility scooter has a seat over two rear wheels, a flat area for the feet, and handlebars in front to turn one or two steerable wheels. The seat may swivel to allow access when the front is blocked by the handlebars. Mobility scooters are usually battery powered. A battery or two is stored on board the scooter and is charged via an onboard or separate battery charger unit from standard electric power. Gasoline-powered scooters are also available, though they are rapidly being replaced by electric models. Continue reading…
With the cost of owning a car or motorcycle creeping upwards every year, affordable, reliable and economical transportation is becoming increasingly necessary. And for those looking for a machine to meet these prerequisites, one only needs to look at the 2010 Honda SH150i scooter.
Although the SH150i is new here in the States, folks over in Europe have been riding it for the last few years. In fact, in Italy, it’s currently the best-selling scooter not just in Honda’s line-up but in the country’s entire scooter segment.
Within the Honda scooter line, the SH150i is slotted in between the interstate cruising capabilities of the Honda Silver Wing and the inner city aptitude of the soon-to-be-released Honda Elite. It’s built for a person looking for a transportation option that can keep pace with other motorized traffic, whether in the sprawled expanse of the suburbs or the concrete jungle of the city.
The SH150i is coming to America. This mid-range scooter features a fuel-injected 153cc engine to get you around town. It also features dual rear shocks for a smooth comfortable ride. Check out why Honda is the best-selling scooter brand in Italy. Continue reading…
The 2008 Motorcycle Industry Council Retail Sales Report, released this month, showed that overall motorcycle sales were down 7.2% compare to 2007, but scooter sales in the U.S. were up a whopping 41%. According to MIC President Tim Buche, “We’ll look at 2008 as a big year for scooters, dual-purpose bikes and small-displacement motorcycles. If it was smart-sized, offered great value and high fuel mileage, then chances are it was a sales success. Availability mattered, too.
Many dealers could have sold more of these kinds of motorcycles if they only had them. Demand was so much higher than anyone could have expected.” The preliminary results of the sales statistics, which are taken across 12 different manufacturer brands, suggest that Americans are turning to motorcycles more for transportation than pleasure or off-roading, and the sturdy practical quality of the scooter, especially the European style scooter, is suddenly very attractive.
Honda Scooter’s latest ad campaign “Smarter” projects both scooter and small car and gives brownie points to scooter. But the ad itself could have been smarter.
Advertising is another subtle art of persuasion. When such comparisons are made explicitly the subtleness is lost. Definitely small cars are posing a threat to scooters. Small car manufacturers often project small cars as a safer driving option for small families than two wheelers. Safety and affordable price are their key selling points.
Here scooter doesn’t look convincingly smarter. It could also be projected as a slimmer, lighter and cheaper option for choked metropolitan roads. The X factor is not really visible. There are no celebrity brand ambassadors riding the scooter either. Efficiency is an important factor but not enough when compared to safety of four wheelers.Counter advertising is in vogue. For example, Pepsi and Coke, Apple and Microsoft often indulge in such tactics. But then they come up with interesting punch lines which sustains public interest. Thats what advertising and publicity all about.
The scooter has come of age. And in this climate of high gas prices, not a moment too soon.. For almost half a century, Honda has been committed to making alternative transportation powerful, dependable, sophisticated, and, above all else, fun. Find out why you still meet the friendliest people on a Honda.
Unbeatable Motor Traders Insurance with AutoNet Insurance or your money back. If you're looking for a quote for motorbike insurance visit carole nash.
Popular Posts
The most popular posts, which you select, appear here. This is a way of getting those old classics you wrote out of the dusty archives.
Honda scooter ad 
The scooter has come of age. And in this climate of high gas prices, not a moment too soon.. For almost half a century, Honda has been committed to making alternative transportation powerful, dependable, sophisticated, and, above all else, fun. Find out why you still meet the friendliest people on a Honda.
Unbeatable 